Social Media

The power of social media marketing. Our expert tips and strategies will help you amplify your brand and engage your audience on social platforms.

Top Ten Articles for 2016

Another year has past! At Virtual Elves we have been using this time in the lead up to the Christmas holidays to reflect on the year that was and plan for a fresh start in 2017. Part of this process included looking back on our most popular and ‘clicked through’ articles for 2016. We were […]

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How to Prepare your Business for the Holiday Season Shut Down

We’ve been reflecting on the past year at Virtual Elves and part of that was looking back on our most popular and ‘clicked through’ articles for 2016. We were not so surprised to find that you all found our articles on productivity to be some of the most informative and popular pieces of content! Being

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The Risks of Using Copyright Protected Images for your Business & How to Avoid Them

Understand the Risks of using Copyrighted Images in your Business Visual media is a useful way to quickly grab your audience’s attention. A recent study has illustrated that image posts receive 120-180% more engagement than text based posts.[1] Whether you’re using a photograph on your blog or a graphic on social media, it’s well known

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3 Ways to Tell if your Business is Ready for a Virtual Assistant

When you’re running a small business you’re always busy, that’s a given! But there will come a time when you reach your peak and you’ll need to consider bringing on another person or team of people to share the workload. Using the services of a professional Virtual Assistant is a great option when it comes

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5 Ways a Virtual Assistant can Help You your Content Marketing

Content Marketing is a term that covers a variety of marketing techniques involved in the creation and sharing of content that gives value to your audience, and in turn helps win over prospects and new clients. It’s a great way to build relationships online, showcase your brand and set you up as a thought leader

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3 Crucial Business Tasks that can be Outsourced to a Virtual Assistant

Many business owners can be confused about the kinds of tasks they can hand over to a Virtual Assistant. There are many and more things that a talented VA can do within your business, but there are a few essential tasks, that when outsourced correctly, can bring value to your company, making your operations more

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How to Optimise Your E-Commerce Site for Both Customers and Google

If you are selling products online, it’s very important that your e-commerce site is optimised for both Google and your customers. Otherwise, you are wasting the opportunity to attract more traffic and generate more sales. Stoney deGeyter, CEO at Pole Position Marketing, shares some tips on how you can improve the performance of your e-commerce

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Get to Know Your Audience Better for Higher Google Rankings

To rank on Google, you should have a well-crafted digital marketing campaign. But before you start developing your digital marketing strategies, you must know exactly who your target audience is. According to Mindy Weinstein, founder and president of Market Mindshift, a digital marketing agency based in the U.S., the crux of a good online marketing

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4 Quick Ways to Get Better SEO and Google Rankings

Have you tried every SEO and keyword strategy you know, but you’re still not hitting your target? Tom Smith, search and data consultant at Zazzle Media, a digital marketing company based in the UK, offers a number of quick fixes to help ensure that your site is being properly crawled by Google and getting good

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Virtual Assistants are the Perfect Match for Busy Entrepreneurs

Your business is your baby. You want to nurture it, help it grow and be the very best business it can be. At any given time an industrious entrepreneur will be strategizing innovative ways to develop products and services while simultaneously keeping operations running smoothly, making sure clients are happy and also relentlessly seeking new

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Google Rolls Out 3 New AdWords Updates, Retires Converted Clicks

For those who are using Google AdWords to generate traffic for their site, the tech giant has recently made two important announcements. First, it is retiring an AdWords metric that has been around for the last 15 years. Second, Google has made three updates designed to help businesses and advertisers generate more profits amid the

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A Small Business’s Guide to Choosing the Best Domain Name

[Tweet “If you’re a small business trying to make your mark on the Internet, it’s important that you choose your domain name well.”]After all, it is one of the factors that Google considers to determine if your site is relevant to what a particular user is searching for. If you want to create brand awareness

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