Master the art of systemising your business for maximum efficiency and productivity. Our guide offers step-by-step instructions and expert advice.
It looks like business owners now have more reasons to implement or strengthen their mobile marketing campaigns. A recent study conducted by Google has underscored the importance of “going mobile” if you want to attract more customers and generate bigger revenues. According to the search giant, 50% of mobile users are most likely to visit […]
Why Mobile Local Searches is King for Business Read More »
Most people have this preconceived notion that bigger is always better. Because size is often associated with power and ability, many think that the bigger a thing is, the more important or capable that something is. Just take at look at the towering structures and edifices built by man over the course of human history
‘Bigger Isn’t Always Better,’ Says Google’s Head of Web Spam Read More »
Returning to work after my holiday over the Easter/ANZAC long weekend has been an eye opener! I went from relaxed, contemplative bliss to straight back into meetings, emails, calls and the general chaos of business! But I did realise one thing – while I was gone the wheels kept on spinning! I left Virtual Elves
Mythbusting: If you want something done, you have to do it yourself Read More »
Google Analytics is a very important tool every website owner should take advantage of. It lets you keep track of the overall performance of your site, find out where traffic is coming from, and obtain some very useful information about your audience. But did you know that you can also use Google Analytics to see
Why is Google Analytics so Important? Read More »
I am often surprised at how often successful businesses and entrepreneurs are unaware of basic admin practices (me being one of them!). Most of the time these things are considered non-essential, but eventually this is to the detriment of their operations. One of these little details is the correct labelling of files. One of my
Are you Labelling your Files Correctly? Read More »
So you know you need quality content for your social media and website. You can create your own of course, and you can also draw upon the myriad of 3rd party articles that are published every second on the internet. But finding and administering quality content is like panning for gold – you have to
Top Tips for Content Curation Read More »
As a business owner, you’ve probably recognised the necessity of being ‘present’ in your business. You need to be around to make decisions, delegate and strategise how best to build your brand. But clocking 80-hour work weeks month after month is an unreasonable expectation! So how can you carve out a better work/life balance for
Tips for Better Work Life Balance Read More »
It has been six months since Google has released its Hummingbird update to celebrate its 15th anniversary. However, it seems that there are website owners and SEO practitioners who still don’t get what this crucial search algorithm update is all about. As a result, many of these people are making mistakes that are dragging their
How to Avoid Common Google Hummingbird Mistakes Read More »
Search giant Google has undertaken various changes in its search algorithm during this year’s first quarter, including updates that will help small businesses and harm websites that feature too many ads. Google’s Panda to Care for [Business] Cubs Matt Cutts, Google’s head of search spam, revealed during the Search Marketing Expo in March that the
Google Algorithm: Soft on Small Businesses, Tough on Ad Spammers Read More »
While Google+ isn’t as popular as Facebook or Twitter, Google’s social media platform has continued to gain ground and attract attention. And to further convince more people to sign up for Plus, the tech giant has made another improvement on its Google+ user interface, which is expected to help users get higher click through rates
Google+ Tweaks User Interface, Makes Link Posts More Visually Stimulating Read More »
• Are you the type of person who is reluctant to ask for help? • Do you have a great product or service but find you have no time to take the next step in your business? • Do you feel like you’re working long hours but your business is stuck in a holding pattern?
Are you working as an employee in your own business? Read More »
You’ve made the commitment to start outsourcing some aspects of your business. After all the time spent planning, implementation and hiring you’ve found the perfect Virtual Assistant – congratulations! BUT! This is only the beginning! You’re about to embark on the most important part of your outsourcing journey — building a long standing mutually beneficial
Your Virtual Assistant and You Read More »
