One of the known challenges of online marketing is that you have to come up with articles or blog posts that your readers will find interesting. And with Google giving priority to web content that can benefit users the most, you definitely need to step up your writing game so you can impress not only […]
3 Google Analytics Reports That Can Give You Great Content Ideas Read More »
If you have been using Google AdWords to promote your products or services online, the tech giant has launched a new update that will give you more options and help you save time. Just recently, Google introduced the new AdWords Upgraded URLs format that will reportedly help you reduce time spent on managing URL tracking
Google Updates AdWords, Introduces Upgraded URLs Read More »
International Woman’s Day last Sunday was definitely a time for reflection. It made me think about what it means to be a woman in this modern age. The blending of gender roles over the past half century has led to woman entering the workforce, with all the inherent responsibility and in contrast, modern men becoming
It’s Okay not to be Superwoman Read More »
So you’ve been running your business a while now, and it’s going … well, the way it’s always done. You might be feeling, like many business owners I work with, that there must be a better way to do some things. There are glitches, annoyances, recurring problems that keep you awake at night and mean
Back to basics: 8 key business drivers Read More »
Just recently, a number of site owners and webmasters have received notifications that their respective websites have been hacked and classified as “dangerous” on search result pages. If you’ve had a similar problem, don’t worry. It might be Google’s fault, not yours. Google has released a new hacked page classifier to provide early warning for
Here’s How You Can Fix It If Your Site Has Been Classified as “Hacked” by Google Read More »
Keeping your website updated is one of the best ways to constantly keep it on Google’s radar. After all, it is widely known that the tech giant is very fond of websites that are always fresh and provide users with new and useful content. When updating your site, however, make sure that you pay careful
4 SEO Mistakes to Avoid When Updating Your Website Read More »
If you haven’t been using Twitter to promote your business online, now is the perfect time to do so. According to reports, tweets will now soon be visible on Google searches. Apparently, Google and Twitter have struck a deal that would make the latter’s 140-character updates more searchable online. Google has always manually crawled Twitter’s
Tweets to Start Appearing on Google Searches Soon Read More »
After the hectic energy of the Yang Horse last year, in 2015 we have a slower paced Yin chi with the Wood Ram/Goat. Hopefully this years pace will be slower and lead us to be more inwardly directed for ourselves and our businesses. A more gentle pace to take stock of how last year went
Time for nourishment within our business Read More »
There is no denying running a small business can be a challenge . Entrepreneurs and start-ups alike understand that in order to operate you might have a dozen projects running hot at any given moment. If not managed properly these compounding tasks can start to build up, demanding more of your precious time and resources
Want Space to Think? Then you need 1 Focus. Read More »
If achieving Google AdWords success is one of your objectives this 2015, then you should know how to define and track your PPC campaigns. According to experts, Google advertisers are set to profit heavily from AdWords advertisements this year. So if you want to get a bigger piece of the profit pie, you should know
Defining Google AdWords Goals and Tracking Key PPC Metrics Read More »
When it comes to getting your web content discovered and clicked on in search results, structured data can give you the boost you need. This is one of the reasons why you have to make sure that your structured data tool is always updated to ensure that your markup code has been implemented properly. In
Google Updates Structured Data Site Testing Tool Read More »
It is no secret that SEO practitioners rely on a huge amount of data to determine if their online marketing efforts and strategies are working. But did you know that something as simple as taking a look at Google SERPs can help you determine if your website is succeeding or failing? As a matter of
SEO Strategies You Can Learn By Looking at Google SERP Read More »
